In partnership with Moon Rabbit, we created the World’s Largest Zoetrope for Aristocrat Gaming—an electrifying 90-second spectacle on the MSG Sphere in Vegas, celebrating the brand’s Formula 1 partnership.

Blending high-speed thrills with gaming excitement, the creative showcased F1 race cars, iconic slot machines, and Aristocrat’s signature buffalo, with fan-favorite characters hidden as Easter eggs for eagle-eyed viewers. The result? A larger-than-life fusion of sport and entertainment, engineered to captivate audiences on the grandest stage in Vegas.